With 25 years of professional experience in higher education, it is Patricia’s passion to support colleges & universities through the success of their students from recruitment to graduation. Her career in enrollment management has been fueled by the recognition, experience, and satisfaction that higher education has a transformational impact on individuals, communities, and society. She has served as an on-campus enrollment practitioner, an enrollment marketing consultant to more than 60 campus enrollment offices, and as a builder of innovative enrollment marketing solutions. Patricia is a subject matter expert in student search. She co-founded 3 Enrollment Marketing to address the need she saw for a better solution in helping enrollment leaders meet student needs while also managing the growing complexities of recruitment.